The efficiency and success of an enterprise depends ultimately on the ability and zeal of the people working in it. So business has to seek the willing co-operation of people engaged in different tasks. Some of the human objectives of business are:

a) Fair deal to employees:
In order to seek the willing co-operation of the employees, it is necessary to provide them a fair deal in the form of fair wages and other incentives.

b) Development of human resources:
The employees should be given opportunities for developing new skills and abilities. Then only it is possible for the business concern to perform its function of innovation.

c) Participation:
The employees should also be given opportunity to participate in decision making in order to get the best consideration from them.

 

d) Job satisfaction:
The employees should be provided with job satisfaction by making the job interesting and challenging and by reducing the unpleasantness of work.